In March of 2020, Google made an announcement that by September 2020 all of its website indexing will be done primarily with mobile-first indexing via crawling of the web using a smartphone Googlebot. All Google search results will appear with content firstly from a website’s mobile version.
This is significant for all company’s marketing efforts because Google bot will view your website just as a smartphone user would. So your website must have a mobile version. And it must be responsive for all platforms – desktop, tablet and mobile.
Google also recommends not using a separate site for mobile, for example a “m.website.com” version. The mobile view should simply be a responsive version of the desktop site.
According to Google, only 70% of all web sites are now indexed as mobile friendly. Is your site one of the millions that fall into the 30% and needs updating in the next couple of months?
DoubleShot Marketing can design your website so that it is mobile friendly and also optimized for Google’s mobile-first indexing for search engines.
We are a full service digital marketing company with a focus on helping our clients achieve success across the digital landscape.
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- Google Mobile-First Indexing by September 2020 April 26, 2020